Nike The Future One / Printed matter

Tags: graphic

2012-12-19

2012-12-19

The 30th anniversary of the Nike Air Force One, a show combines New York street culture and digital art.
24 breakdancers using their kinetic body and skill to bring music, passion and power together.
With the AF1 as their paint and the floor as their canvas, they draw astonishing and unique creations one by one through dancing,
burst out the very own street culture style of Taipei.
Title : Dance to Draw - Air Force One Project
Client : Nike
Agency : Ogilvy & Mather Taiwan
Executive Creative Director : Jennifer Hu
Art Director : Gavin Yin
Copywriter : Jennifer Hu
Designer : Evelyn Jeng
Account Team : Zoe Chuang / Echo Hsu / HsinTzi Chang

VFX Company : Hi-Organic
VFX Supervisor : Su
Visual Designer : Kamzo